Marketing (with a year in industry) BSc (Hons)

The Bachelor of Science in Marketing with a Year in Industry at the University of York is an innovative program designed to equip students with the skills and knowledge needed to become successful professionals in the field of marketing. The three-year program incorporates a year-long work placement to provide students with practical experience that will help them succeed in their future careers. As part of their studies, students will complete courses on consumer behaviour, market research, integrated marketing communications, and many more topics related to the field of marketing. This program is unique in its focus on professional development and industry engagement, providing students with both theoretical knowledge and hands-on experience to prepare them for meaningful roles within the industry. Upon graduation, students can look forward to excellent career prospects including roles as marketing executives or brand managers at leading organizations. With mentorship from established professionals within their chosen field, this program provides students with an opportunity to gain valuable experience while making meaningful contributions towards their chosen profession.